Clid

The CLI (Calling Line Identification) feature in telecommunications allows the recipient of a call to view the phone number of the incoming caller before answering. In the UK market, CLI plays a crucial role in helping individuals and businesses identify who is calling them, enabling them to make informed decisions on whether to answer the call or not. By displaying the caller's number, CLI provides transparency and control over incoming calls, helping to filter out unwanted or suspicious calls. Additionally, CLI enhances customer service by allowing businesses to personalize their interactions with clients based on the incoming phone number. Overall, CLI is a valuable tool in the UK telecom market, empowering users with information and control over their incoming calls.